DUST and duplicate content

Posted on November 21, 2006
Filed Under Growing Links, Sowing the seeds of SEM, Underground, the Dirt |

Dust
Time to dust off the dirt on your URLs. When writing content, replication is something you should try to avoid. When you have hundreds of pages, its difficult to make every page unique.

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Especially if you have an ecommerce site where pages also look very similar to other merchant sites with the same products. Other merchants tend to use the same descriptions provided by vendors. Different URLS with Similar Text or DUST is the new buzzword. We’ve been checking out some abstracts and white papers to help bury this problem.

US Patent 6,658,423

DUST

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